Announcements

Keep it here for the latest news, announcements and updates about Xiao Zhan!


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Xiao Zhan’s Birthday


Jul 26, 2026

The web story film Mo De Xian has officially been scheduled for release on August 1 and will stream exclusively in the “Ju Hao Kan” big-screen on-demand section.

The complete work consists of three episodes. This time, the full Director’s Cut will be released all at once, allowing viewers to binge the entire story in one sitting and fully immerse themselves in the experience. It also marks a brand-new way to enjoy premium web story films on the big screen.

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Jul 18, 2026

Happy 1 year anniversary to the name change!!!!! 😆

Jul 8, 2026

Relief and rescue efforts are still ongoing following the July 6 floods in GuangXi. On the same day, Xiao Zhan, along with other artists, donated through Huang XiaoMing’s Joining Hands for Tomorrow Charity Foundation to support relief efforts.

As part of the “Joining Hands for Tomorrow” relief initiative, they donated funds to support the distribution of 4,000 family emergency supply kits to flood-affected residents. Each kit included emergency blankets, raincoats, disinfectant, medical supplies, towels, flashlights, and other essential daily items.

In response to the disaster, Xiao Zhan’s fans, XFX, acted quickly, organizing emergency relief supplies and dispatching them to the affected areas at the earliest opportunity.

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Jul 2, 2026

The “Longest Promise” is one of my favourite Xiao Zhan dramas and I can’t believe it’s been 3 years since it aired! Happy 3-year anniversary Shi Ying!

Jul 1, 2026

“Mo De Xian” viewing information has been released, and unfortunately the news isn’t great for international audiences.

The three spin-off episodes are exclusive to the “Ju Hao Kan (剧好看)” TV platform and can only be viewed on compatible TV services in China. There is currently no official mobile app or web version, so there is no official way for overseas fans to watch them.

The episodes are spin-off stories from “GeZhi Town” (得闲谨制), featuring the original creative team of Kong Sheng and Lan Xiaolong, with Xiao Zhan starring.

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Jun 30, 2026

Congratulations Xiao Zhan on being appointed as Promotional Ambassador for the “Ju Hao Kan” Big-Screen On-Demand Zone! Here, Xiao Zhan attended the Launch Ceremony and First Content Lineup Announcement on the afternoon of Jun 26, 2026.

✨ Where Zhan meets the light, and shrimp gather the signals, a new monthly ritual begins today!

🎉 I’m thrilled to announce that 🦐 战在光点·虾报 | Zhan Under the Spotlight: Shrimp Dispatch has officially launched this morning! The very first issue is now live. I’m so excited to share this new monthly newsletter with fellow Xiao Fei Xia around the world—a space to celebrate Xiao Zhan, his work, and the warmth of our global community. ☀️🦐

I hope you’ll enjoy reading it as much as I’ve enjoyed creating it!

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Jun 23, 2026

A little Xiao Zhan sunshine arrives every month🦐

Launching on June 30: 战在光点·虾报 | Zhan Under the Spotlight—a free bilingual monthly newsletter with news, quotes & reflections. Subscribe & share with XFX! 💖

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Xiao Zhan joins fellow Magnolia Awards nominees in the official promo video as the countdown to the 2026 Magnolia Awards enters its final stretch! ⏳🏆

Jun 19, 2026

Xiao Zhan wishes everyone a Happy Dragon Boat Festival! 端午安康!

Jun 14, 2026

Jun 9, 2026

Xiao Zhan wishes all students a successful university entrance examination!

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May 25, 2026

A huge congratulations to Xiao Zhan for being nominated for “Best Actor” at the 2026 Magnolia Awards!!!!! 🥳

We are so proud of you, and we know you’ll take this nomination as even more motivation to keep working hard, continue honing your craft, and carve out your place in the acting world!

Legend of Zanghai garnered 6 nominations at the Magnolia Awards!

  • Best Director — Zheng Xiaolong, Cao Yiwen
  • Best Actor — Xiao Zhan
  • Best Supporting Actor — Huang Jue
  • Best Cinematography — Pan Xing
  • Best Art Direction — Liu Chengyi

At Xiao Zhan’s request, Asian Arts Film Festival event staff removed any yellow signs along the red carpet route before he made his appearance. This is completely understandable, as Xiao Zhan’s official brand color is red, not yellow. And like any brand protecting its identity and visual image, anything that did not align with Xiao Zhan’s brand identity was asked to be removed.

The event organizing team handled the situation professionally and efficiently, actively ensuring that the wishes of their most high-profile guest were respected while maintaining order and consistency throughout the red carpet. Their coordination and attention to detail helped ensure the event proceeded smoothly, and they deserve recognition for a job well done.

For future reference, anyone wishing to support Xiao Zhan should bring red Zhan banners, as red is his official brand color. Yellow banners will likely be asked to be removed, and attendees carrying them may be asked to leave the area. Respecting Xiao Zhan’s brand identity helps ensure a unified and supportive atmosphere for everyone at the event.

May 21, 2026

恭喜《2026亚洲艺术电影节》金海燕奖主竞赛单元最佳男主角肖战!🥳

The 2026 Asian Art Film Festival page will launch soon once I’ve finished collecting and compiling all the videos to commemorate this memorable day! Stay tuned to the Newest Site Updates bulletin for the link, and let’s celebrate another milestone in his career together once again!

May 17, 2026

A new TODS campaign is coming!

A reunion, a new chapter. TOD’S Creative Director Matteo Tamburini, together with global brand ambassador Xiao Zhan, presents the TODS·X inspired creation, imbued with the spirit of craftsmanship.

Coming May 19th.

May 3, 2026

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Apr 26, 2026

This May Day, join CCTV News and Xiao Zhan in your cinematic journey through Chongqing.

Apr 22, 2026

Apr 11, 2026

The cycle continues—waiting quietly for our next meeting.

Apr 10, 2026

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Mar 21, 2026

Mar 15, 2026

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Feb 27, 2026

Feb 26, 2026

Today marked the start of an exciting and eventful day for I-XFX! During the day, everyone gathered in front of the Duomo di Milano, all decked out in red, for a group photo. This was followed by an exclusive I-XFX private screening of GeZhi Town, after which everyone headed to the TOD’S venue to begin decorating and staking out their spots.

Xiao Zhan, we can’t wait to see you — and we hope you’re looking forward to seeing us too! ❤️

Feb 25, 2026

Xiao Zhan has landed safely in Milan! Another year to celebrate and welcome him to 2026 Milan Fashion Week! Again XFX from all over the world got together in a collaborated effort to launch digital screens and commissioned a tram that will run for a month from Feb. 19 – Mar. 20 taking passengers through all the famous landmarks and key areas in Milan, including Milan Cathedral:

The Tram of Love

  • The tram of love, traveling through Milan
  • Time: February 19 to March 20
  • 6 lines
    • 2 way 3 way
    • Bus routes 12 and 16
    • Bus routes 24 and 27
  • This tram will travel through the most bustling and vibrant city centre of Milan

Large Screen LED Monitors

  • The Maxi Urban LED
  • Time: February 25 to February 26 (8:00-22:00)
  • Location: CORSO COMO 6
  • The Maxi Urban LED is located in Corso Como, in the heart of the iconic design district in Porta Garibaldi neighborhood. It connects Piazza
  • Time: February 26 to February 28 (8:00-22:00)
  • Location: RIPA DI PORTA TICINESE 51

Feb 24, 2026

Xiao Zhan is already off to Milan for Fashion Week 2026! He will be at both GUCCI and TODS fashion shows on the 27th! I know three XFX sisters who are already there in Milan to welcome him! Bring our love for Xiao Zhan with you and hollar his name loud and proud!!!! Xiao Zhan, we love you!!!!

Feb 19, 2026

IXFX is ready to welcome Xiao Zhan to Milan for Milan Fashion Week 2026! If you’re in Milan, be sure to catch route 16 tram! This tram will run for a month through Milan!

Feb 6, 2026

Feb 5, 2026

Feb 2, 2026

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Jan 22, 2025

Congrats to Shiny Meadow’s spokesperson Xiao Zhan and Shiny Meadow for the new collab!

Jan 8, 2025

XFX are a talented bunch! This fan-made support song by @月亮也有光 (Weibo), “Just This One Second”, was specially written for Xiao Zhan. The lyrics truly sing out the emotional journey of so many fans.

XFX and their precious Zhan Zhan have supported each other all the way to today, and it really hasn’t been easy. “You taught me to use sincerity to cut through lies; even through pain, fireworks will still bloom.” “I only wish that the heavens would favor him for one second, just this one second.” XFX are truly both talented and passionate.

Jan 1, 2025

Happy New Year, Xiao Zhan! 🍾🥂🎉 May the new year open gently before you, bringing steady health, bright beginnings, and journeys filled with wonder. May each step be met with grace, each dream find its way forward, and may you rise ever higher as the world unfolds around you.

I got your auto-reply weibo message again😘

I got Xiao Zhan’s New Year pop up blessings on weibo! hehehe 😁 This year I remember to screen record it! And I played it three times! Important messages must be repeated three times!

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