International Xia Fei Xia Welcomes Xiao Zhan to Milan
This year, to celebrate and welcome Xiao Zhan to 2025 Milan Fashion Week, XFX from all over the world got together in a collaborated effort to not only launch digital screens all over Milan, but they also commissioned a tram that will run from February 18 – Mar 18, 2025 taking passengers through the streets of Milan where XFX’s big screens for Xiao Zhan are proudly displayed:
The Tram of Love
- The tram of love, traveling through Milan
- Time: February 18 to March 18
- This tram traveling through the streets of Milan is you, me, and a story written by [us] together.
LED Monitors
- Light up the “lighthouse” in the central area
- Time: February 26 to February 27 (8:00-22:00)
- Location: The unique curved LED screen near Milan Cathedral is like a lighthouse on the journey, illuminating the direction of love and waiting to meet you.
Bus Shelters
- Follow Zhan, “drift” in Milan
- Time: February 24 to March 2
- 24 double-sided ground video screens, showing Xiao Zhan’s charming moments in all directions.
- Location: throughout the bustling streets in the center of Milan, bus station electronic screens, ground electronic screens, and tall Digital Flag electronic screens, let Xiao Zhan’s fashion style accompany you drifting in Milan
